Trade Marketing Manager
Main Responsibilities:
| · Lead Trade Marketing Strategy development to attain defined business objectives throughout product categories. · Contribute to organization’s goals plus objectives and enhance market share and sales performance. · Study and analyze the customers & consumers’ categories, purchasing habits, life habits, needs, desires and motivations that pushing them to buy. · Guide the sales team to the potential sales opportunities in the different channels, putting into consideration the market changes. · Provide marketing assistance to sales team through answering clients and product inquiries. · Responsible to conduct market visits at regular periods to ensure adherence to company’s standards and effective utilization of Merchandise collaterals for all channels. · Supervises on the deployment of all merchandising material across the different trade channels. · Ensures customer compliance with all contractual agreements in different channels & outlet types. · Tracks & reports all competitor trade marketing activities & evaluates its impact on the brands performance. · Assist in developing & executing consumer promotions in all/ specific trade channels when needed. · Responsible for approving customer claims versus planned activities. · Attend events/fairs, introducing company’s products, provide information and collect comments and reviews. |
Requirements:
- Minimum Bachelor’s degree.
- 7-10 years’ experience in similar role.
- Negotiation skills required to drive company objectives
- Strong knowledge of consumer industry
- Team management
- Ability to think critically and creatively
- Very Good command of English language (Speaking, reading and writing).
- Computer Skills: MS Word, MS Excel Skills, MS PowerPoint and MS Outlook Skills Advanced.
Location:
Head Office and Locations.
Workdays:
5 Working days.